Monday, November 19, 2007
The program was tested in late 2006 and was viewed as a success. The test received almost 28 million hits and generated more than 13,000 emails to Texas officials that led to several arrests. The full blown progam is said to start in early 2008.
This does seem to have a few flaws. What if people sent border patrol on "wild goose chases" to make it easier for some people to illegally enter Texas from Mexico in a different location?
PR for this program is much easier than it is for the proposed border wall. Webcams are a lot cheaper.
I assume that most people are apposed to building a wall....so how do you feel about the webcams that are viewable by the public? Will people misuse this technology that is supposed to "protect the citizens of Texas".
Tuesday, November 13, 2007
Monday, November 12, 2007
This service use to charge a fee in years past. As a NBA fan , I think it is great they are now offering something that you use to have to pay for for free. Not to mention this is a great PR move - people like free AND you can follow your favorite teams live games from any part of the world.
If you haven't noticed I am a huge Houston Rockets fan and this allows me to listen to the teams radio broadcasters Gene Peterson and Jim Foley in their final year as Rockets broadcasters. Now you can listen to your favorite teams broadcasters announce the game live through NBA.com Audio League Pass.
Last week PRX Builder announced that they have made a change that is designed to enhance usability. Now you can display your contacts, multimedia, and links in an easy to read list view. This simplified view of content is an effort to make viewing releases created on PRX Builder easier.
This is just one more enhancement to the social media press release offered by PRX Builder. In case you missed it, Grey Matter Extrapolation made a post on the new Twitter distribution that PRX Builder is now offering.
The PRX Builder process to making a release is easy and is continuing to with the constant updates being made. Like many other applications on the web, PRX Builder seems to be in constant beta mode, but it still very usable.